Creator programme

React live to what YouCook works out for your week.

We're looking for creators on TikTok and Instagram to film their first go at YouCook: your phone on the table, your answers out loud, your reaction when your week shows up. It's a paid collaboration.

Apply

Your email, your account and the language of your videos.

Vertical video

30–45 s

The video

Your answers out loud, your week on screen.

Your face for the hook, then your phone on the table: go through YouCook's first questions saying your answers out loud, and react when your week shows up.

  • Vertical 9:16, 30 to 45 seconds.
  • Your face for the first 2 seconds, then your phone filmed from above, flat on a table.
  • Your hook written on screen from the first second to the last, in Snapchat text style: white on a see-⁠through dark band.
  • Your real answers, said out loud as you tap.
  • Do Not Disturb on, and no personal data on screen, starting with your first name.

Pick a hook

“8 years of shopping at [your supermarket] and NOW I find this.”
“I'm sorry but [your supermarket]… WHAT?!”

Or write your own. Name your own supermarket, never to run it down.

The script

  1. 0–2 sTo camera, your hook written on screen. Say: “There's no way.”
  2. 2–8 sPhone on the table: “Put in where you shop. I shop at [your supermarket]. There are [three] of us.”
  3. 8–15 s“Dinners Monday to Friday. Right now I spend about [your amount] a week, my budget is [your budget].”
  4. 15–21 sThe savings screen: react for real, whatever the figure.
  5. 21–28 s“What I feel like eating, no allergies, my kitchen.” Tap through, sped up.
  6. 28–36 sSkip the blurred preview and close the subscription page, off camera. On the Plan tab, scroll through your real week: “How cool is that? If you're like me and never know what to cook, this is a game changer.”
  7. 36–42 sOpen a recipe: “My dinners for the week, priced at my store, and it gives you the shopping list.”

The first questions, on the web too.

They also run in your browser, in YouCook's colours. Handy to rehearse your answers and do as many takes as you like. The ending is filmed in the app: the Plan tab only exists there.

Open the web version

In another language

For now, only the French version works out your week's prices. In another language, record those screens in the app.

Examples

The format, in a real video.

These videos promote another app: take the rhythm and the reactions, then film YouCook.

How it works

From your application to your video going live.

  1. You apply.

    Your email, your account and the language of your videos, in the form at the bottom of the page.

  2. We agree in writing.

    Fee, number of videos, schedule: all signed before you film.

  3. You try the app.

    We give you access to YouCook. Go through its first questions once, in the app or on the web, before you film.

  4. You post.

    On TikTok and Instagram Reels on the agreed date, then send us the links and the MP4 with no watermark.

Pay

Paid, and set down in writing.

By PayPal, in US dollars, in two parts: an advance at the start of the month, the balance at the end. The amount depends on the language of your videos.

  • Videos in English

    US$50 at the start of the month, US$150 at the end

    US$200 a month

  • Videos in another language

    US$50 at the start of the month, US$100 at the end

    US$150 a month

Your written agreement, signed before you film, also sets out:

  • The number of videos a month and the platforms.
  • The bonuses for each video's views.
  • Whether your video can be used in ads, Spark Ads for example: for how long, in which countries and for how much on top.

Without your written agreement, your video is never used in ads.

The rules

What we ask you never to do.

  • Fake a screen. If something doesn't work in your version, stop and tell us.

  • Make up a number. No savings, prices or user counts the app doesn't show.

  • Show what doesn't exist yet. Only what you actually did in the app.

  • Hide the collaboration. Your video carries the paid-⁠partnership label your platform and your country require.

Referrals

Bring in a creator, earn US$30.

Already working with YouCook? Every creator you refer earns you US$30, paid by PayPal once they've worked a full month with us.

One referrer per creator: the first one named. Referring yourself doesn't count.

  1. They name you.

    In their application, at the bottom of this page.

  2. They do their first month.

    They sign, post all their videos for the month and get their balance.

  3. You earn US$30.

    With your next end-⁠of-⁠month payment.

Apply

Want in?

Tell us who you are and where you post. We'll watch your videos and reply by email.

We only use your answers to review your application.